Christopher Roach

Founder, Myra

Christopher Roach is the founder of D&I social and influencer marketing agency, Myra. For the last three years, Christopher and his team have worked tirelessly to help brands including Paramount Pictures, Pure Grenada, and The North Face increase representation in their marketing materials through a series of partnerships with underrepresented content creators. Based out of London, Christopher has also just released the world’s first white paper on the benefits on increasing representation on press trips.