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Caz Nicholls
Head of Comms - Planning, Strategy & Engagement, England & Wales Cricket Board
Caz is Head of Comms – Planning, Strategy & Engagement at the England & Wales Cricket Board (ECB). A strategic planner with 15+ years’ agency and in-house experience, Caz is driven by insights, motivated by an impact-first approach to measurement and gets a kick from a brave, audience-first media strategy. Prior to the ECB, Caz has worked with a range of brands including Spotify, Marriott, Canon, Singapore Tourism Board, The FA, Southampton FC, and Nestle, both in the UK and Australia.