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Joanne Chappel
Head of PR, Compare the Market
Jo Chapell is Head of PR at Compare the Market, leading the team responsible for all PR, public affairs, and influencer activity. She oversees the development and delivery of the company’s external communications strategy, ensuring Compare the Market’s brand narrative is represented consistently across consumer, corporate, and policy audiences.
Before joining Compare the Market, Jo led PR at We Buy Any Car, and previously established the first press office and PR function at NewDay. Earlier in her career, Jo worked PR agency-side, specialising in consumer brands, music, and live event PR - experience that continues to inform her creative and audience-first approach to communications.