Kym Bradbury

Kym Bradbury is Communications Director for IKEA UK & Ireland, a role she has held for eight years. She is responsible for ensuring IKEA is positioned as a meaningful and trusted brand and business in people’s hearts and minds. Kym leads a broad communication remit spanning corporate and consumer PR, public affairs, internal and change communications. She is a member of the UK and Ireland Country Management team, where she contributes with business insight, leadership and strategic communication expertise.

Prior to her current role, Kym held communication positions across IKEA in the UK and Canada, as well as in-house and agency positions in the UK, Australia and her native New Zealand. A vision-driven leader, Kym is passionate about the intersection of business strategy, brand positioning, storytelling and stakeholder engagement to drive meaningful growth in purpose-led organisations.