Sophie Willett

Head of Campaigns, Strategic Communications and External Affairs, Department of Media, Culture and Sport

With a combined experience of over 30 years in government communications, Sophie Willett and Verity Hambrook Skinner have led high-profile campaigns, crisis responses, and strategic communication initiatives across multiple government departments, they bring a wealth of expertise in shaping narratives that inform, engage, and influence at the highest levels.

Now, as job-share partners, Sophie and Verity are redefining leadership in PR, proving that senior roles can be both flexible and impactful. They champion a new way of working that fosters balance, inclusivity, and fresh perspectives and will offer practical strategies, lessons learned, and a compelling case for why the industry and particularly the private sector needs to embrace more flexible leadership models.