OUR 2025 AGENDA


DAY TWO

Wednesday 21 May 2025

Registration opens

Networking Break

Chair’s Opening Comments

Presentation

PRWeek Editorial Team

09:35 - 10:10

Panel Discussion: The changing news landscape: what channels should brands be leveraging to keep up?

Panel Discussion

In this morning panel discussion, we’ll take a look at the changing landscape of news consumption with a spotlight on podcasts and what that means for Comms and PR pros trying to gain cut through.

Diving into:

  • What new and emerging channels do brands need to stay on top of and be prioritising as key comms channels? How do they fit into the current news landscape
  • How can comms leverage the power of podcasts?
  • The news landscape of the future: how can comms prepare?

Moderated by PRWeek

10:10 - 10:30

In conversation with PRWeek: Crisis Comms spotlight

Case Study

In this session, we’ll hear from a brand on how they were able to effectively manage a crisis to recover brand reputation and maintain consumer trust.

Moderated by PRWeek


10:30 - 10:50

Reserved Session

Sponsored Session

Stay tuned…more session information coming soon!

This session is reserved for one of our event partners. Interested in exploring a main stage keynote session? Get in touch with our commercial team to find out more.

10:50 - 11:10

In Conversation With PRWeek: ESG in 2025 - dead, dying, or evolving?

Fireside Chat

In this session, we’ll dive into:

  • The demise of ESG and purpose? - are brands toning down the ‘S’ Is purpose really dead? 
  •  Looking ahead: what is the future of ESG in comms and PR?
Moderated by PRWeek

11:10 - 11:40

Panel Discussion: Taking a global perspective on PR and Comms

Ee’ll zoom out to look at PR and Comms from a global lens. In today’s turbulent and increasingly polarising times, operating across multiple markets with different tensions and core issues has never been more challenging. 

Here, we’ll listen to a panel of experts unpick how to navigate turbulent global markets, as well as their advice and top tips for managing into the future. 

Moderated by PRWeek

11:40 - 12:10

Networking Break & Break Out Into Streams

Hub

Take advantage of the refreshments and break in content to grab a coffee, network with your peers and explore our networking area.

12:10 - 12:35

In Conversation With PRWeek: How a job share can unlock new career possibilities

Hub Fireside Chat

  • Opening up new opportunities for career continuation: what does a job share in PR and Comms really look like and how might it work for you? 
  • Prioritising practicality, efficiency and employee needs 

 Moderated by PRWeek

12:10 - 12:35

Reserved session

Hub Sponsored Session

Stay tuned…more session information coming soon!

This session is reserved for one of our event partners. Interested in exploring a stream keynote session? Get in touch with our commercial team to find out more.

12:35 - 12:45

Break out to roundtable sessions

Hub

12:45 - 13:30

RT 2: Internal Comms Spotlight: Unlocking employee advocacy

Hub

12:45 - 13:30

RT 3: Sustainability Spotlight

Hub

12:45 - 13:30

RT 4: DE&I and PR and Comms: Moving the conversation into action

Hub

12:45 - 13:30

RT 5: Smaller budget Spotlight

Hub

Chair’s closing comments

Presentation

PRWeek Editorial Team

Grab ‘n’ go lunch

Networking Break

Close of Conference

Networking Break